Orange stands out from its competitors and officially confirms that will maintain the terminal grant both for new subscribers and for current ones who want to change terminals. It also confirms that current customers will benefit from better conditions as a reward for their loyalty.
Since December, Orange assumed the commitment of offer the best conditions to your client portfolio. With the service called Renew Style, the operator put in place a plan so that subscribers could change their equipment with additional bonuses.
New subscribers
According to those responsible for Orange, “the terminal subsidy is compatible with the improved profitability of our business. “” We will continue to offer mobiles such as iPhone 4S, Nokia Lumia 800, Samsung galaxy, etc from 0 euros. “As an example, they have pointed out the financial data of the past year that demonstrate the strength of the France Telecom subsidiary. In 2011 the operator obtained revenues in the mobile business unit of 3,286 million euros, a 4, 1% more than in 2010, it was also the only traditional operator that obtained a net balance of portability with more than 329,000 customers.
Likewise, the operator has presented different services aimed at improving customer service, including insurance, online tools and personalized attention at points of sale. The summary of the news is as follows:
– Total peace of mind: it is an insurance that allows the customer to have a mobile phone equal to the one they had in less than 48 hours. According to the operator, it is not a conventional insurance since it covers any type of theft, damage or even oxidation of the equipment. According to those responsible, “it is a total insurance that does not have small print.” The service also includes a backup system that allows the client to have all private data on the new computer. The prices of this service are 4, 8 and 12 euros per month depending on the mobile phone model.
– Tranquility Orange: from 1 euro per month, the operator is responsible for sending the faulty terminal to the repair center in less than 48 hours. In addition, the customer will receive a mobile of the same range while the team is in the technical support service.
In the event that customers do not have any contracted service, the operator undertakes to repair any equipment received at the store in seven days on average. Likewise, customers will be able to purchase a new device with a 250-point bonus in case they need to purchase a new mobile immediately.
Release and recycle
Until 255 euros the operator will offer customers who hand over their smartphone to purchase a new one. In this case, Orange is the traditional operator that offers the most money in this mode.
Start your smartphone
Orange customers will be able to go to the operator’s stores to configure their equipment. It is a service that Vodafone started and is now being launched by the France Telecom subsidiary in Spain. To offer this service, the company has trained all its sales representatives, more than 4,000 employees at all points of sale. It has also launched another initiative called “Your Orange Expert” which includes a specialized customer service telephone line. 902, 051 322 where there are 200 professionals certified by the main mobile phone firms.
Ask users
Do you think that Orange’s new policy will allow the operator to lead the portability market?
Do you think that Movistar and Vodafone will lose customers in favor of Orange?
Participate in the official Orange Móvil support forum and ask the technicians your questions.
