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App Annie tells us a story we know: App Store is earning more and more



App Annie tells us a story we know: App Store is earning more and more


How many times have you heard the refrain: “The Play Store beats App Store by number of downloads, but i revenues of Apple’s application store is superior ”? More than one, if you follow our pages regularly. And yes, you will feel it again today, because App Annie has updated its data to reflect the evolution of the market in Q2 2015 and shows us how the gap has widened, with the Play Store download which are almost double those of Apple (+ 85%). And the revenues?

It may be that when it comes to money, Apple wins, but both graphs are so clear that no comment is needed. The reasons for the + 70% of the App Store in terms of revenues? Substantial growth in China, a land of conquest for Apple that Google continues to ignore despite fairly clear signals.

Therefore, not only is the Play Store definitely lagging behind due to the inability to monetize an almost double number of downloads due to its decidedly higher market share, but it is not even closing the gap with the Apple store. Perhaps the time has come to launch the assault on China, perhaps with the help of Huawei.